Customer journey mapping
We work with brands like Vision Express, to help them uncover exactly what’s important to their customers at each particular stage of their journey with their brand. Our customer journey mapping allows you to uncover where people drop off during the buying process and, more importantly, why.
By incorporating our bespoke audience analysis tool, HuPa, we can see the differences between your customer segments – as the barriers to buying may be very different for each group.
Talk to us today to find out:
- Where in the buying journey are you losing people?
- What specific problems or obstacles are they encountering?
- Why do those problems stop them buying?
- Which solutions would draw them back in?
Our customer journey research and analysis will allow you to solve your customers’ problems – a crucial factor in improving your brand reputation and increasing your sales.
Get in touch today
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WHY CHOOSE US AS YOUR MARKET RESEARCH AGENCY?

We'll give you more accurate insights
We don’t rely on mainstream market tools, which only have an accuracy rate of around 70%. We have our own purpose-built audience analysis software, which gives us data that’s 98% accurate. So when you work with us you’ll know you’re basing high-stakes business decisions on consistent, reliable information.

We'll keep the focus on people
While our work is firmly rooted in data and analytics, we never forget that what we’re really studying is human behaviour. Every set of numbers is designed to reveal the reality of how people think, feel, and behave, and every insight we bring to you will directly affect how your customers interact with your brand.

We'll make it easy to take action
Our team all have in-house marketing or research experience, so we know exactly how you’ll need to apply our discoveries in your day-to-day work. Although our research is thorough, we don’t drown you in numbers. We interpret what we find and present you with strategic, practical insights you can put into action right away.