Quantitive Research Tips For 2019

Jonathon Solomon : Guest blogger for Clusters Jonathan Solomon, January 1st 2019 B2B B2C Marketing
Quantitative-market-research-tips

Guest blogger, Jonathan Solomon: There are probably three truths I have picked up about quantitative research studies over the years, especially in comparison to qualitative studies: Firstly, you need to talk to a lot of people which can make quantitative studies expensive. Secondly, they take longer to set up as …

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Tracking studies in market research

Jonathon Solomon : Guest blogger for Clusters Jonathan Solomon, January 1st 2019 B2B B2C Marketing Segmentation
Tracking study

Guest blogger Jonathan Solomon explains how a tracker study’s purpose is to track information over time, generating an ongoing measure, enabling the identification of trends and comparisons, spikes and dips (versus competitors, versus last month, last year etc…). Running a tracker keeps your finger on the pulse of all sorts …

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What’s it like working for a market research agency in London?

Clusters : Louise Altman Louise Altman, March 17th 2017 B2B B2C Segmentation
market-research-agency

Want to know what it is like working for a market research agency in the heart of London? Well, you’re in luck…. We have recently asked Maariyah, a Research Analyst here at Clusters, a few questions about her role within our market research agency:

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